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3/3/2021

Modern, attractive, emotional

A new, modern look for Sanostol - the nutritional supplement for children and the whole family that has been tried and tested for generations. In the 1/2021 issue of creativ verpacken, our Managing Director Max talks about the exciting challenge of this relaunch. You can find out what is important when modernizing family brands today, why a stronger emotionalization with the help of a new visual world is so important and how we have transported the core brand values of Sanostol into today's world with brand-appropriate design concepts.


You can find the digital edition of creativ verpacken online via www.creativverpacken.de und our case study here: https://khdesign.de/arbeiten/sanostol