12/13/2023

Recap: Our year 2023

The year is ringing in its final round and we would like to use this reflective time to thank our customers for their successful cooperation over the past twelve months. We would like to say “thank you” for the trust and loyalty that has helped us to continue to grow. It has been an exciting year for us, full of creative challenges, exciting projects and valuable encounters. Together, we have designed great brands and created inspiring messages that will be remembered.

Hooray.

There was a lot to celebrate in 2023! With our redesign and the optimization of the brand communication for the zero-waste beer Knärzje, we were able to convince two more top-class juries. In addition to the German Design Award, we also won the German Brand Award and the Red Dot Design Award this year. We couldn't be happier about this recognition of our work.

New work.

The year once again held many exciting projects in store for us. For example, we were able to create a new packaging appearance for the medium-sized beauty company Schaebens. We supported our client Müller with the launch of two new own brands in the areas of technology (ON&ON) and natural cosmetics (echt. by TerraNaturi). And next year is also starting with a bang, so we are looking forward to the relaunch of a very special traditional German brand. Visible on the shelves from spring 2024 - stay tuned!

Our agency.

In echd's second year, there was also reason to celebrate on a human level. In addition to three weddings and an engagement, we welcomed the first echd baby to our team. Two new colleagues joined us, Maxi and Nils, which means that we now have a much broader base. And the third free Friday of the month not only ensures a better work-life balance, but also a good atmosphere throughout the team.

What about 2024?

In the coming year, we want to implement the latest technical developments in our work. And this is even worth a new department: Future Media. This development was triggered by the artificial intelligence revolution, which is becoming increasingly important for the packaging industry. With this step, we will make the brand experience even more exciting for our customers.

With this in mind: Happy holidays and cheers to the new year!


Also of interest

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news / 2/7/2025

We mourn the loss of Noam

Sometimes there are moments in life that you never expect to happen - and this is one of them. Our long-time colleague Noam sadly passed away suddenly and unexpectedly last Saturday.

We are not just mourning the loss of a colleague - Noam was so much more to us: he was a friend, an advisor and always there when we needed support, and he shared with us his dream of sailing his own boat around the world. He firmly believed that we could hit the big lottery jackpot together and encouraged us to take long walks during our lunch break. His precise eye, his passion for good design and his enormous sense of duty and at the same time relaxed manner, characterized Noam.Noam, we miss you so much.our thoughts and our deepest sympathy are with his wife, his two children and his whole family, to whom we now wish a lot of strength.

Translated with DeepL.com (free version)

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news / 11/21/2024

Looking to the future: Management changes at echd

Since November, there has been a change in the management at echd: Max and Lisa Wenzel have both decided to take a new direction and step down from the management of the agency. We would like to thank them both for seven years of passion, creativity and strategic development that have made echd what it is today.

Our success story will continue - with Nadine Hartmann, who will continue to lead the agency as Managing Director, and Paul Valentiner, who has been part of the management team since July 2024. Together, they have ambitious plans for the future:
➡ Expanding our offering beyond packaging
➡ The expansion of our “Future Media” department

We are particularly proud of what we have achieved together recently, such as the realignment of Dentinox, the modernization of the Chantré brand and our success at the German Design Award.

One thing remains clear to us: change is an opportunity to continue to grow. We look forward to writing the next chapters together with you and our great customers!

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