9/30/2020
As part of a relaunch, we have given the special SyNeo 5 antiperspirant with 5-day effect a new clean and modern look that perfectly showcases this innovative product and its long-term effect. Since 1995, Thomas Brunner Hygiene GmbH has been developing highly effective yet skin-friendly antiperspirants for which we have also developed a new communication concept in addition to the new packaging design. The new claim “Five days worry-free” emphasizes the reliable effect of the product and at the same time states its unbeatable USP. The front pages, which have now been reduced to the essentials, not only ensure a tidy, clear look, but also a greatly improved hierarchy of information. The men's range with a black lid and darker color scheme is now easier to distinguish from the unisex products and the product-defining number “5” is even more prominent. This ensures a target group-oriented approach and the clear recognition value of the products.
Vorher/Nachher-Vergleich